SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

SCHEDULE TO

(Rule 14d-100)

TENDER OFFER STATEMENT UNDER SECTION 14(d)(1) OR SECTION 13(e)(1)

OF THE SECURITIES EXCHANGE ACT OF 1934

Sonic Automotive, Inc.

(Name of Subject Company (Issuer) and Filing Person (Offeror))

5.0% CONVERTIBLE SENIOR NOTES DUE 2029

(Title of Class of Securities)

83545GAQ5

(CUSIP Number of Class of Securities)

Stephen K. Coss, Esq.

Senior Vice President and General Counsel

4401 Colwick Road

Charlotte, North Carolina 28211

Telephone: (704) 566-2400

(Name, address and telephone number of person authorized to receive notices and communications on behalf of filing persons)

CALCULATION OF FILING FEES

Check the appropriate boxes below to designate any transactions to which the statement relates:

Check the following box if the filing is a final amendment reporting the results of the tender offer: ¨

INTRODUCTORY STATEMENT

This Issuer Tender Offer Statement on Schedule TO (this “Schedule TO”) is being filed by Sonic Automotive, Inc., a Delaware corporation (“Sonic” or the “Company”), pursuant to Rule 13e-4 under the Securities Exchange Act of 1934, as amended, in connection with its offer to exchange (i) cash and (ii) shares of the Company’s Class A common stock, par value $0.01 per share (the “Common Stock”) for each $1,000 principal amount of the Company’s 5.0% Convertible Senior Notes due 2029 (the “Notes”) (the “Exchange Offer”). Participants who tender their Notes in the Exchange Offer will receive cash in lieu of fractional shares of Common Stock. Sonic is seeking to exchange all outstanding Notes in the Exchange Offer.

The Exchange Offer shall commence on June 25, 2012 and shall expire at 12:00 midnight, New York City time, at the end of July 27, 2012, unless the Exchange Offer is extended or earlier terminated by the Company.

The Exchange Offer is made upon the terms and subject to the conditions described in the Prospectus (the “Prospectus”), which forms a part of the registration statement on Form S-4 filed on the date hereof with the Securities and Exchange Commission (the “Registration Statement”), and in the related letter of transmittal. The Prospectus and the related letter of transmittal are incorporated by reference as exhibits (a)(1)(i) and (a)(1)(ii), respectively, hereto.

This Schedule TO is being filed in satisfaction of the reporting requirements of Rules 13e-4(b)(1) and (c)(2) promulgated under the Securities Exchange Act of 1934, as amended.

Information set forth in the Registration Statement is incorporated by reference in response to Items 1 through 13 of this Schedule TO, except those items as to which information is specifically provided herein.

The information set forth in the Prospectus in the sections entitled “Summary—Exchange Offer” and “Questions and Answers about the Exchange Offer” is incorporated herein by reference.

(a) Name and Address. The name of the subject company is Sonic Automotive, Inc. The address of the Company’s principal executive officers is 4401 Colwick Road, Charlotte, North Carolina 28211. The Company’s telephone number is (704) 566-2400.

(b) Securities. The subject classes of securities are the Company’s 5.0% Convertible Senior Notes due 2029. As of May 31, 2012, $134.9 million aggregate principal amount of the Notes was outstanding.

(c) Trading Market and Price. The Notes are not listed for trading on any securities market. We believe that the Notes are currently traded and that there is currently a high correlation between the trading prices for the Notes and the trading prices for the Common Stock. The Common Stock is listed on The New York Stock Exchange, or the NYSE, under the symbol “SAH.” The information set forth in the Prospectus in the sections entitled “Summary—Market Price and Trading” and “Market Prices of Notes and Class A Common Stock and Dividend Policy” is incorporated herein by reference.

(a) Name and Address. Sonic Automotive, Inc. is the filing person and subject company. The business address and telephone number of the Company are set forth under Item 2(a) of this Schedule TO and are incorporated herein by reference.

As required by General Instruction C to Schedule TO, the following persons are directors and executive officers of Sonic. Mr. O. Bruton Smith and his immediate family members, including B. Scott Smith and David B. Smith, hold a controlling interest in Sonic’s outstanding capital stock.

The business address and telephone number of each director and executive officer is: c/o Sonic Automotive, Inc., 4401 Colwick Road, Charlotte, North Carolina 28211. Each person’s telephone number is (704) 566-2400.

(a) Material Terms.

(1) Tender Offers.

(b) Purchases. The information set forth in the Prospectus in the sections entitled “Questions and Answers About the Exchange Offer—Are any notes held by our directors, officers or affiliates?” and “The Exchange Offer—Security Ownership” is incorporated herein by reference.

(e) Agreements Involving the Subject Company’s Securities. The Notes were issued pursuant to a Senior Indenture, dated as of September 23, 2009, as supplemented by the First Supplemental Indenture, dated as of September 23, 2009, between the Company and U.S. Bank National Association, which are Exhibits (d)(ii)-(iii) hereto.

The Company has the following agreements relating to the Notes and its other outstanding debt securities.

1. Indenture dated as of September 23, 2009 (the “Base Indenture”) by and among Sonic Automotive, Inc, the guarantors named therein, and U.S. Bank National Association, as trustee (incorporated by reference to Exhibit 4.1 to the September 25, 2009 Form 8-K).

2. First Supplemental Indenture dated as of September 23, 2009 to the Base Indenture (incorporated by reference to Exhibit 4.2 to the September 25, 2009 Form 8-K).

3. Form of 5.0% Convertible Senior Note due October 2029 (included in Exhibit 4.2 to the Current Report on Form 8-K filed September 25, 2009 (the “September 25, 2009 Form 8-K”)).

4. Registration Rights Agreement dated as of March 12, 2010 by and among Sonic Automotive, Inc. the guarantors set forth on the signature page thereto and Banc of America Securities LLC, as representative of the several initial purchasers named on Schedule A to the Purchase Agreement (incorporated by reference to Exhibit 4.1 to the March 15, 2010 Form 8-K).

5. Indenture dated as of March 12, 2010 by and among Sonic Automotive, Inc, as issuer, the guarantors named therein, and U.S. Bank National Association, as trustee, relating to the 9.0% Senior Subordinated Notes due 2018 (incorporated by reference to Exhibit 4.2 to Sonic’s Current Report on Form 8-K filed March 15, 2010 (the “March 15, 2010 Form 8-K”)).

6. Form of 9.0% Senior Subordinated Note due 2018 (incorporated by reference to Exhibit 4.2 to the March 15, 2010 Form 8-K).

A description of the material provisions of the foregoing agreements is set forth in the Company’s Annual Report on Form 10-K for the year ended December 31, 2012 and the Current Reports on Form 8-K referenced above.

The Company has the following agreements relating to its capital stock.

1. Sonic Automotive, Inc. 2004 Stock Incentive Plan, Amended and Restated as of February 11, 2009 (incorporated by reference to Exhibit 4 to Sonic’s Registration Statement on Form S-8 (Reg. No. 333-159674)).

2. Sonic Automotive, Inc. 1997 Stock Option Plan, Amended and Restated as of April 22, 2003 (incorporated by reference to Exhibit 10.10 to Sonic’s Quarterly Report on Form 10-Q for the quarter ended March 31, 2003).

3. Sonic Automotive, Inc. Employee Stock Purchase Plan, Amended and Restated as of May 8, 2002 (incorporated by reference to Exhibit 10.15 to Sonic’s Annual Report on Form 10-K for the year ended December 31, 2002 (the “2002 Annual Report”)).

4. Sonic Automotive, Inc. Nonqualified Employee Stock Purchase Plan, Amended and Restated as of October 23, 2002 (incorporated by reference to Exhibit 10.16 to the 2002 Annual Report).

5. Sonic Automotive, Inc. 2005 Formula Restricted Stock Plan for Non-Employee Directors, Amended and Restated as of May 11, 2009 (incorporated by reference to Exhibit 4 to Sonic’s Registration Statement on Form S-8 (Reg. No. 333-159675)).

6. Sonic Automotive, Inc. 2004 Stock Incentive Plan Form of Performance-Based Restricted Stock Unit Award Agreement (incorporated by reference to Exhibit 10.33 to Sonic’s Annual Report on Form 10-K for the year ended December 31, 2006).

7. Sonic Automotive, Inc. 2004 Stock Incentive Plan Form of Performance-Based Restricted Stock Award Agreement (incorporated by reference to Exhibit 10.34 to Sonic’s Annual Report on Form 10-K for the year ended December 31, 2006).

8. Sonic Automotive, Inc. Incentive Compensation Plan, Amended and Restated as of December 4, 2008 (incorporated by reference to Appendix B to Sonic’s Definitive Proxy Statement on Schedule 14A filed April 9, 2009).

9. Sonic Automotive, Inc. 2004 Stock Incentive Plan, Amended and Restated as of February 11, 2009 (incorporated by reference to Exhibit 4 to Sonic’s Registration Statement on Form S-8 (Reg. No. 333-159674)).

10. Amendment No. 1 to Sonic Automotive, Inc. Formula Stock Option Plan for Independent Directors (incorporated by reference to Exhibit 10.45 to Sonic’s Annual Report on Form 10-K for the year ended December 31, 2009).

11. Sonic Automotive, Inc. 2012 Stock Incentive Plan (incorporated by reference to Exhibit 4.5 to Sonic’s Registration Statement on Form S-8 (Reg. No. 333-180814).

12. Sonic Automotive, Inc. 2012 Formula Restricted Stock Plan for Non-Employee Directors (incorporated by reference to Exhibit 4.5 to Sonic’s Registration Statement on Form S-8 (Reg. No. 333-180815).

A description of the material provisions of the foregoing agreements is set forth in the Company’s Annual Report on Form 10-K for the year ended December 31, 2012 and the Company’s Definitive Proxy Statement filed with the Securities and Exchange Commission on March 12, 2012 (the “Proxy Statement”). Mr. O. Bruton and Mr. B. Scott Smith have pledged shares of our capital stock to secure loans. Mr. B. Scott Smith and Mr. Robert Heller hold shares of our capital stock in margin accounts. See the Proxy Statement for more information regarding these arrangements.

The information set forth in the Prospectus in the sections entitled “The Exchange Offer,” “The Exchange Offer—Dealer Managers,” “The Exchange Offer—Exchange Agent and Information Agent,” and in the related letter of transmittal is incorporated herein by reference.

(a) Purposes. The information set forth in the Prospectus in the sections entitled “Summary—Purpose of the Exchange Offer,” “Questions and Answers About the Exchange Offer—Why are we making the exchange offer?” and “The Exchange Offer—Purpose of the Exchange Offer” is incorporated herein by reference.

(b) Use of Securities Acquired. The Notes acquired pursuant to the Exchange Offer will be retired and cancelled by the Company.

(c) Plans.

(1) None.

(2) None.

(3) The information set forth in the Prospectus in the section entitled “Capitalization” is incorporated herein by reference.

(4) None.

(5) None.

(6) None.

(7) None.

(8) None.

(9) None.

(10) None.

(a) Source of Funds. The Company intends to pay the cash portion of the Offer Consideration (as defined in the Prospectus) due pursuant to the terms of the Exchange Offer and the fees and expenses (the “Fees and Expenses”) relating to the Exchange Offer, including the fees and expenses of the dealer managers, the exchange agent, the information agent, the financial printer, counsel, accountants and other professionals, with cash on hand and net proceeds from a private offering of new senior subordinated notes due 2022 (the “New Notes”) expected to be consummated prior to completion of the Exchange Offer. The Fees and Expenses are estimated to be approximately $995,000 assuming all of the Company’s outstanding Notes are validly tendered. The information set forth in the Prospectus in the section entitled “Summary—The Exchange Offer,” “Questions and Answers About the Exchange Offer,” “Capitalization” and “The Exchange Offer” is incorporated herein by reference.

(b) Conditions. The information set forth in the Prospectus in the section entitled “The Exchange Offer—Conditions of the Exchange Offer” is incorporated herein by reference.

(d) Borrowed Funds. The Company intends to pay some or all of the cash portion of the Offer Consideration (as defined in the Prospectus) due pursuant to the terms of the Exchange Offer with net proceeds from the New Notes expected to be issued prior to completion of the Exchange Offer.

(a) Securities Ownership. None.

(b) Securities Transactions. The information set forth in the Prospectus in the section entitled “Market Prices of Notes and Class A Common Stock and Dividend Policy” is incorporated herein by reference.

(a) Solicitations or Recommendations. The information set forth in the Prospectus in the sections entitled “The Exchange Offer—Dealer Managers,” “The Exchange Offer—Exchange Agent and Information Agent” is incorporated herein by reference. None of the Company, its management, its board of directors, the dealer managers, the information agent or the exchange agent is making any recommendation as to whether holders of Notes should tender Notes for exchange in the Exchange Offer.

(a) Financial Information. The information set forth in, or incorporated by reference into, the Prospectus in the sections entitled “Capitalization” and “Ratio of Earnings to Fixed Charges” is incorporated herein by reference. The information, including the financial statements, set forth under (i) Item 8, Financial Statements and Supplementary Data and Item 15, Exhibits and Financial Statement Schedules in Sonic’s Annual Report on Form 10-K for the year ended December 31, 2012 and our Current Report on Form 8-K furnished to the Securities Exchange Commission on June 25, 2012, and (ii) Part I, Item 1, Financial Statements in Sonic’s Quarterly Report on Form 10-Q for the quarter ended March 31, 2012, are, in each case, incorporated herein by reference and can also be accessed electronically on the Securities and Exchange Commission’s website at http://www.sec.gov.

(b) Pro Forma Information. The information set forth in the Prospectus in the sections entitled “Capitalization” is incorporated herein by reference.

(a) Agreements, Regulatory Requirements and Legal Proceedings.

(1) None.

(2) The Company is required to comply with federal and state securities laws and tender offer rules.

(3) Not applicable.

(4) Not applicable.

(5) None.

(b) Other Material Information. Not applicable.

The following are attached as exhibits to this Schedule TO:

SIGNATURE

After due inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct.

Date: June 25, 2012

EXHIBIT INDEX